Logo Design for Towline, Estcourt

Towline, an Estcourt-based towing and hydraulics company, commissioned me to design their new logo. After researching the industry and competitor logos, I presented two concepts: a classic, detailed tow truck design, and a modern, minimalist design incorporating the tow truck into the company name. The client chose the latter, and I finalized the logo with minor adjustments. The final result is a bold, clean logo that effectively captures Towline's brand identity and expertise.